[Infographic] No.1 Brand in Europe has 25M Facebook Fans, Samsung!

How many Facebook fans does the number one Brand in Europe have? 25 million fans would be the correct answer. Then, what is the number one brand in Europe? Samsung! It is official; Samsung’s European Facebook pages have 25 million likes! And approximately 300,000 fans are ‘like’-ing Samsung in Europe every week!

At Engage NYC 2013, a conference in which famous brand leaders give social insight to global practitioners, Socialbakers, a Czech-based social media market analysis company and the host of the conference, announced that Samsung has become No.1 brand in Europe by reaching 25 million European Facebook fans, which is approximately 3.5% of Europe’s population and more than a 210 % increase from last year (Check the infographic in the end of the article for details).

Suzy Lloyd, European Head of European Social Media Manager at Samsung Electronics, claimed that this success is due to Samsung’s analytical understanding of its customers, developing localized campaign strategies and using quality creative content that drives engagement between Samsung and its fans.

Lloyd added that Samsung has been striving to become more engaged, a great listener, and more responsive to its invaluable Fans.

Currently in Europe, Samsung has established 44 Facebook Pages for 28 countries in 25 languages, which has enabled global outreach and localized campaigning. More than half of Samsung European Facebook Pages (26 pages) have just been awarded Socially Devoted certificates for customer care excellency from Socialbakers.

▲Samsung UK Facebook Page

Check out the journey of Samsung in Europe reaching 25 million Facebook fans in the infographic below!