Smart TV Digital Campaigns Make Emotional Connection in Latin America

on June 10, 2015
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Two Samsung Smart TV digital campaign videos from Latin America have been receiving positive feedback for their messages, which tug at people’s heart strings. The two spots have stories that deal with families that are separated by long distances keeping in touch through Samsung Smart TVs. The storytelling is easily relatable for many families in Latin America, and around the world for that matter, who must do their best to stay in close contact with family members.

 

The first, titled “Connect with Those You Love Most with Samsung Smart TV,” depicts a father using his Samsung Smart TV to learn how to prepare his daughter for her ballet performance. He uses such features as Quick connect (to get a closer look at some makeup), Group Video Call (to consult with family members) and the Multi Link Screen capability (to keep an eye on the game while also learning a thing or two about hairstyling).

 

 

In the second video, titled “A Happy Connected Birthday with Samsung Smart TV”, a young boy spends the day using the Samsung Smart TV to prepare a birthday party for his father, which takes place via video conference.

 

 

Samsung SUHD TVs not only have sensational picture quality, with nano crystal color technology and stunning contrast, it also offers a stylish design and a selection of great smart features. With Quick Connect, Samsung Smart TVs can auto-detect your mobile phone through BLE(Bluetooth Low Energy) and share content between mobile devices and TVs with just one click. This allows you to share photos, videos or music from your mobile device on your Smart TV, use your device as a remote control or play mobile apps on the Smart TV screen.

 

With the Multi-Link Screen, you can split the screen in two, and watch live TV on one side and use an app on the other. Or, watch two TV channels side by side. It is even possible to adjust the sizes of each window for added multi-tasking convenience.

 

Finally, the JS9500 Samsung SUHD TV not only comes with the elegant real metal grand chamfer design, it also has a built-in camera, which allows for free group video conferencing in 1080p. In addition to all the great features and Smart TV content previously available, these new features really help families to connect more easily than ever.

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