Samsung Electronics is delighted to celebrate the achievements of Chelsea FC and FC Bayern Munich in reaching the final of the 2012 Champions League. This is the first in a number of prestigious events that Samsung is proud to be supporting during 2012.
Samsung has a rich heritage in sports marketing. Over the last twenty years, Samsung has committed itself to a number of sports including football. Samsung is the proud sponsor of five football clubs and four initiatives in seven countries across Europe. Clubs supported include Chelsea FC, FC Bayern Munich, Real Madrid, FC Internazionale Milano and FC Olympiakos.
With Samsung’s sponsored teams Chelsea FC and Bayern Munich appearing, the UEFA Champions League final signals the start of an exciting summer of sport across Europe being supported by Samsung. Samsung will be supporting fans every step of the way, offering a range of exciting opportunities for people to get involved, whether it’s through blogger initiatives, competitions or digital interaction. Samsung hopes to deliver a wide range of campaigns that will bring fans together throughout this sporting summer to remember.