Home Appliances

Shaping the future? Samsung places strong emphasis on product design

July 18, 2014 | First article | Tomorrow Works
Shaping-the-future-Samsung-places-strong-emphasis-on-product-design

Good product design is often measured by its performance, innovative features, or strong energy efficiency. This, of course is paramount, in fact Samsung has built quite a reputation for designing and building the most innovative …

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Design innovation, helping Samsung become one of the fastest growing air conditioning brands

July 17, 2014 | First article | Tomorrow Works
Design-innovation,-helping-Samsung-become-one-of-the-fastest-growing-air-conditioning-brands

In 2005, Samsung launched its first System Air Conditioning unit to the European Market, since then it has built reputation as one of the top A/C solution providers across Europe.     This success and …

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SAMSUNG RESEARCH Provides Solution the Biggest Cause of Household Disputes in Europe and Provides a Solution

July 16, 2014 | First article | Tomorrow Works
SAMSUNG RESEARCH Provides Solution the Biggest Cause of Household Disputes in Europe and Provides a Solution

We know that many of you reading will be nodding in agreement to this. Samsung research has found that our kitchens are the biggest cause of household disputes in Europe, with nearly half (41 per …

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Samsung – Most IDEA awards over the last 5 years

July 3, 2014 | First article | Tomorrow Works
Samsung – Most IDEA awards over the last 5 years (2)

IDEA is one of the most prestigious international design competitions held by the IDSA (Industrial Designers Society of America). Last year at IDEA, Samsung won the most awards and, as of this year, Samsung has …

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Samsung held the largest-ever integrated marketing campaign to date

June 30, 2014 | First article | Tomorrow Works
Samsung held the largest-ever integrated marketing campaign to date

Samsung supported its home appliance product innovations with the division’s largest integrated marketing campaign to date. Centered around six clever television spots, the campaign asserted Samsung’s leadership position and underscored its focus on delivering products that …

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